Time recently announced the 100 products that made the Best Inventions 2019 list — and five brands that made the cut are in the Beauty category. 

Time says the list aims to highlight inventions that “make the world better, smarter, and a bit more fun.” 

Nominations were solicited across a variety of categories from Time’s editors and correspondents around the world, as well as an online application process. Each contender was evaluated based on key factors, including originality, creativity, influence, ambition and effectiveness.

Time’s Top Innovations of 2019 in Beauty are listed below.

 SkinCeuticals CUSTOM D.O.S.E

SkinCeuticals CUSTOM D.O.S.E takes personalized beauty to the next level. Developed by L’Oréal’s Technology Incubator in partnership with SkinCeuticals, CUSTOM D.O.S.E is a state-of-the-art service engineered to scan and evaluate consumers’ unique skin needs to create an entirely personalized corrective serum – developed, measured, and dispensed in only 10 minutes. The made-to-measure formula addresses individual skin types, tones, concerns, and signs of aging.

Guive Balooch, Head of L’Oréal’s Technology Incubator, says, “L’Oréal is using technology to unlock new consumer experiences that allow for deeper levels of personalization. We are thrilled to see D.O.S.E scale internationally to reach new consumers around the world and are honored to be recognized on TIME’s 100 Best Inventions List for 2019.”

While developing D.O.S.E., more than 250 unique skin types were researched. A production-quality compounder operates at 1,200 rotations per minute to mix ingredients precisely, drop by drop. The machine uniquely combines active ingredients that have historically been unable to be mixed outside of a factory setting.

Dyson Airwrap

Dyson Airwrap is designed to dry and style the hair — eliminating every other hair styling tool you own. It is designed to use high pressure, rather than extreme heat. 

Dry, curl, or straighten hair using the new hair styling tool. It comes with six attachments — Airwrap barrels in two sizes, a firm smoothing brush, a soft smoothing brush, a round volumizing brush, and a pre-styling dryer. 

Heated Razor by GilletteLabs

GiletteLabs Heated Razor gives users a luxurious shaving experience, at home. Push the button, and the razor’s rechargable, stainless steel warming bar delivers instant warmth. The razor features adjustable temperature levels. Gillette’s best blades combined with its FlexDisc technology maintain skin contact for a smooth shave.

Artis Phantom Cleansing Silks

Time calls this innovative product the “face wash of the future.” Artis Phantom Cleansing Silks are dissolving textiles  that use breakthrough, patented nanofibre technology, the company states.

The oval-shaped silks provide oil cleansing, foam cleansing, and exfoliation in one step. The user fills the misting bottle with water, plus a few drops of any essential oil. Open a sachet, place the silk on a dry area of the face, and peel off the silk’s top mesh layer. Wait up to two minutes, then spray it evenly to wet it. Rub in circular motions for one minute — then rinse.   

Supergoop! Shimmershade eye shadow

Supergoop! Shimmershade is a long-wearing cream eye shadow with SPF 30. It contains a hybrid of mineral and clean chemical actives, the brand says, that protect the eye area from UV rays. Now, using sun protection on the most delicate area of the face couldn’t be easier — swipe on with your finger and pat into place. It comes in four colors.